Preparing for Week 2

I'm being challenged this week to try to teach the world of blogging and the blogosphere in a single presentation and a couple of weekdays for the students to read them before the first BGI Intensive begins. There is lots of material all over the internet on blogs, but it is scattered all over the place, and much of it is very dated. Trying to wean it down to essentials for the students, and then figure out what is important that is missing to place elsewhere in the course has been difficult.

Also a challenge that half the students are relatively new to social media, and there are some basic skills that I want to teach. I wasn't happy with any of the existing web pages on good passwords, so I wrote my own on Password Best Practices. Ideally I think these skills, plus skills like Social Bookmarking should be taught early on to first-year MBA students, allowing this class to focus on more advanced skills.

I also need to write an article on on basic username and personal brand name usage, but the students need to have their personal brand strategy figured out first, which is a discussion during the Intensive.